Background
When it comes to playing the piano, every aspiring musician carries a burning ambition and a fervent dream of blossoming into a prominent artist in the near future. However, it seems that the existing range of apps and brands available fails to capitalize on this profound understanding and fails to tap into the potential that lies within each budding pianist.
This potential led us in our approach, emphasizing the growth and potential that lies within each aspiring musician.
Client
Roland Piano
Agencies
OWOW
Neverland Amsterdam
Year
2021
Team
Fabrizio Di Bon – Design Director
Francesco Battaglia – Brand Designer
Bram Vos – Product Design
Ody Blankendaal – Project Management
Roland Piano Japan Pianistory – Every Virtuoso Started Out Small
In the spring of 2021, I was approached to define a new identity and product approach for Roland's revamped Piano app “Pianistory”. This innovative app offers users the opportunity to record, share, and enhance their musical abilities.
As I worked on the brand identity concept, I collaborated with the team to create a digital product experience that seamlessly integrates all the features and functions.
Product Experience
Outdoor
Skills
Brand Identity Design
Creative Direction
Creative Consultancy
Digital Design
Design Systems
Experience Design
Product Development
Ui / Ux
Team
Ux Designer
Ui Designer
Full Stack Developer
Brand Designer
Copywriter
Motion Designer
Let’s work together