Roland Piano Japan

In the spring of 2021, I was approached to develop a new identity for Roland's revamped Piano app “Pianistory”. This innovative app offers users the opportunity to record, share, and enhance their musical abilities. As I worked on the brand concept, I collaborated with the team to create a digital product experience that seamlessly integrates all the features and functions.

When it comes to playing the piano, every aspiring musician carries a burning ambition and a fervent dream of blossoming into a prominent artist in the near future. However, it seems that the existing range of apps and brands available fails to capitalize on this profound understanding and fails to tap into the potential that lies within each budding pianist.

This potential led us in our approach, emphasizing the growth and potential that lies within each aspiring musician.

Brand Concept

Product

Roland Piano Product 01
Roland Piano Product 02
Roland Piano Product 03

Outdoor

Roland Piano Out Of Home 01

Credits

Creative Agency
Neverland Amsterdam

Client
Roland Piano

Year
2021

Product Design and Development
OWOW Agency