Skills
Brand Identity Design
Brand strategy
Brand storytelling
Co-creation
Creative direction
Digital design
Design systems
Experience design
Film direction
Graphic design
Product development
Photography direction
UI / UX
Thuisarts
Led the future brand strategy and creative direction for the Netherlands’ leading healthcare platform, shaping a scalable digital identity.
Rituals
Evolving the Commerce Platform and Brand Experience of one of the largest Dutch Cosmetics brands
Prosus
Created a unifying creative concept that transforms Prosus’ Amsterdam headquarters into a more connected and future-ready workplace experience.
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Overview
Year / Period
2025 / 2026
2025
One.tech
2024 / 2026
2024
2023
2023
2023 / 2026
2023 / 2025
2022
2021 / 2023
2021
2021
2021
2020
2020
2020
2020
2020
2019 / 2020
2019
2019
2019
2019
2019
2018
2018
2018
2017
2017
2017
2017
2013
Client
Prosus
Tangueray
ABN AMRO
Cupra Netherlands
Dulux
The Island of Barbados
Heineken APAC
Covestro
Binance
Edition One
Hewlett Packard
Bunq Bank
Nestle
Heesen Yachts
Danone
Jordan Europe
O’Neill
Gamma
KLM
Asics Tennis
Booking.com
Booking.com
Booking.com
National Geographic NGUX
Nike
ABN AMRO
G Star
Agency
Neverland x WeAreBrain
Neverland
Neverland x Reaktor
Neverland x Ace
Neverland x Publicis Amsterdam
Neverland x Ace
Neverland
Neverland
Neverland
Neverland
Neverland x OWOW
Neverland
Neverland
Neverland
Neverland
Neverland
Neverland x The Family
Neverland
AKQA – Part of WPP
AKQA – Part of WPP
AKQA – Part of WPP
Superlarge
Isobar (Dentsu)
Code D’azur – Part of Hypersolid
The Greenroom
Direct
Direct
Direct
Superlarge
Superlarge
Direct
Direct
Project
Positioning and brand id of Ai Start up
Defining and shaping a scalable creative office environment
Defining and shaping a scalable digital identity
Brand Campaign
Creative and Design Direction for the Digital Experience
Internal Brand Campaign
Multiple Creative Projects
D2C Proposition Development
Redefining Destination and PR
Multiple Creative Projects
Shaping the Brand and Digital Product Experience
Defining Digital Passport
Redefining Global Brand
Shaping the Brand and Digital Product Experience
Introduction Campaign Spectre Laptop Series
Mortgage Proposition Development
Wunda Introduction Campaign
Different projects
Introduction Campaign Bold Instinct Fragrance
Brand Nations Cup Campaign
Loyalty Program
Brand Campaign SS’20
Brand Campaign SS’19
KLM Running Digital Concept
ASICS Tennis Campaign SS’19
Campus Spatial Concepting
Campus Spatial Concepting
DRTV Campaign
Digital landing, Teaser Campaign
Black Introduction Campaign
Product Positioning
Omnichannel Strategy Concepts
Reach out to me if you have any questions on one of any project
Skills
Brand Strategy, Brand Storytelling, Design Direction
Brand Strategy, Brand Storytelling, Design Direction, Spatial Design
Brand Strategy, Brand Storytelling, Design Direction
Brand Strategy, Brand Storytelling, Creative Direction
Brand Strategy, Brand Storytelling, Design Direction
Brand Storytelling, Creative Concepting
Creative Concepting and Design Direction
Brand Strategy, Creative Concepting and Design Direction
PR Marketing, Brand Strategy, Destination Marketing and Design
Brand Strategy, Identity Design, Spatial Design
Brand Identity Design, Creative Direction and Digital Design
Business Consulting, Brand Strategy and Digital Design
Business Consulting, Brand Strategy and Design
Business Consulting, Brand Strategy and Design
Business consulting and Design thinking
Campaign Concepting, Design
Campaign Development, Design
Creative Concepting and Brand Design
Brand Storytelling, Creative Concepting Film and Design
Brand Strategy, Brand Storytelling
Brand Storytelling, Creative Concepting
Brand Strategy, Brand Storytelling
Brand Storytelling, Creative Concepting
Digital Creative Concepting, UX Design
Creative Concepting, Brand Storytelling, Film
Creative Spatial Concepting, Brand Storytelling
Creative Spatial Concepting, Brand Storytelling
Creative Concepting, Film
Digital Art Direction, UX Design, Prototyping
Art Direction
Brand Strategy, Product Proposition Development
Digital Art Direction, UX Design, Prototyping