Suitsupply. Find the perfect fit.
Suitsupply is a market-defining menswear brand, quickly expanding its global presence. Pioneers in everything they do, their cutting-edge spirit generates contagious energy that constantly fuels new and creative ideas.
Within the period of 2013 and 2018 I’ve been helping them a numerous times to define their campaigns, shape their brand language and lead the creative team.
2014
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about it
A masterpiece collection.
In commemoration of the highly anticipated inauguration of the renowned Rijksmuseum in Amsterdam, Suitsupply drew profound inspiration from the esteemed Old Masters of Art. Particularly captivated by the works of iconic painters, such as the revered Rembrandt van Rijn, their artistic brilliance sparked a visionary concept for the impeccably refined 2013 Campaign. Through embracing the essence and allure of these masterpieces, Suitsupply ultimately produced a campaign that epitomized sophistication and sophistication alone.
First Look
The Rijks
We held a special fashion show for the spring/summer 2014 collection at the Rijksmuseum in Amsterdam. The museum's beautiful Rembrandt and Vermeerpaintings provided a luxurious setting for the event. We placed our models in front of these famous works, which actually influenced the colors of the collection.
2015
Diving deeper
In the summer of 2014, after careful consideration and planning, I embarked on the extensive task of to lead the visual redesign of Suitsupply. Knowing that in 2015, Suitsupply had plans to introduce a range of new digital products, it was imperative that we established a visually cohesive and modern identity that would not only support but also reflect the essence of Suitsupply's exceptional tone-of-voice.
Outdoor
2018
Find the right fit
In the fourth quarter of 2018, I helped Suitsupply with their digital program. This included helping them choose the right digital creative agency and supporting them with various digital product programs f.e. the digital Made to Measure initiative.
